Monday, May 21, 2012

Effective implementation of green cuff links marketing

Establish a green cufflinks marketing mix concepts, implementation of enterprise the cufflinks marketing mix strategy innovation. Companies must establish green cufflinks marketing concept based on all aspects of the product, packaging, pricing, distribution, promotion and cufflinks sales service has always been implementing green principles, and science to be the combination of the use. Should be placed on the development of green products, and second, green packaging, three to be reasonable to develop green price, four to choose the right green distribution channels, five green marketing. If used too frequently, the small gems of the mens cufflinks are easy to become loose. In short, companies should make flexible use of the green Cufflinks marketing mix, green products and green packaging, green price, the green channel, green promotional and green cufflinks sales service to complement each other, blend.
 The only way to ensure that green the increasing demand for green cufflinks marketing eternal youth. To strengthen the government's macro-control functions to ensure the healthy and orderly development of the green cufflinks marketing. The cufflinks can not withstand repeated shocks. In order to promote the coordinated development of corporate of cufflinks marketing and ecological environment, promote enterprise and effective implementation of green cuff links marketing, the government must strengthen macro-control functions. First, we must further improve and perfect green regulations. Second, to truly protect the environment, maintaining the ecological balance into national economic and social development planning.
 The third is to establish the administrative bodies of the green industry and green products. Fourth, it is necessary to improve the green incentives to five, but also to strengthen the counterfeiting issue a "green flag" and the implementation of the green cufflinks marketing management, to crack down on green products to ensure the healthy and orderly development of green products and industries. Note that the order to wear jewelry and mens cufflinks.  Implementation of green of cufflinks marketing strategy, regardless of the grasp of market opportunities, to meet consumer demand, corporate image enhancement, or a great benefit to the enterprise resource allocation optimization, and thus help to build a new corporate competitive advantage, greatly enhance the continued competitiveness of the enterprise, win in the competition and sustainable development of China's textile industry.
 Today's market, competition is eternal, the company has only in the competition in an invincible position, can we talk about sustainable development. Green consumer market as an emerging market, quite a lot of opportunities for enterprises to seize the opportunity first to enter in order to achieve a dominant position. When wear claw setting jewelry or mens cufflinks, the claws should be avoided to hook the clothes, bags, clothes. Green of mens cufflinks marketing as a guide to the enterprise market-oriented operation of competitive strategy is undoubtedly a source of sustained competitive advantage.
First of all, to thank my instructor - Zhang Xu, a teacher, in the paper selection and research process, many times my paper the careful guidance of my paper more complete and more professional, but also thanks to my training teacher, would like to thank a teacher. If it happens, although the cufflinks may not immediately cause the drop of the main stone.  Finally, very grateful to my teachers, and given me the training and help in my three years of university life, there are students on the care and help, thank you. 69% of start-up SMEs do not know how to develop the cufflinks marketing strategy. " 68% of start-up SMEs cufflinks marketing plan, the womens jewelry sales task allocation system planning. " 51% of start-up SMEs do not know the customer research how to do it. "

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