Tuesday, April 17, 2012

Makes Swarovski cufflinks enjoy Royal around the world

Real luxury should be represented in the nobility and the royal family and other consumption in the previous class can be called a luxury, like Diana, Princess in the one dedicated to Chennai child's personal wardrobe, Swarovski cufflinks have been a positive change in his face, Daniel (Swarovski's founder) in 1931, invented the stone with a greatly welcomed by the fashion industry, above-encrusted beautiful broken crystal, can be sewn into clothing or shoes. Swarovski crystal thus became popular, actively co-ordinated with the top fashion brand Chanel, Gucci, Dior, this invention has dramatically changed the fate of the Swarovski cufflinks, and it gradually the emergence in the nobility of the jewelry box. In 1686, this journal carried a pair of cufflinks coated with gold.
Previously I have been emphasizing the success of the Swarovski cufflinks, because it not only to provide people with pieces of fine jewelry is a kind of cultural goods, a steady stream of us conduction with what. In the 17th and 18th centuries, the use of cufflinks almost was confined to men.  I have always stressed that the success of an enterprise of the most important thing is corporate culture, we all know, the establishment of a new customer is to retain an old customer of the cost of four times, and new customers may soon be transferred, of course, more entrepreneurs know this principle, when the corporate culture is particularly important, we know that every business has the corporate culture.
But this corporate culture is exactly what kind of form, spread to the vast number of consumers for enterprises to establish solid old customers? Like our group to do the case analysis of the Apple phone, a phone in the case of higher than similar products of double sell out? I believe that this is not the quality and functionality of the phone; that let us look at the Swarovski cufflinks do mention the most extensive cultural route of transmission, we have to think of the movie, then at 20 the world at the most classic movie "Titanic" in the movie Titanic, Yan scared four of the "Sapphire" - Heart of Ocean, is the Swarovski blue crystal is made, which also makes Swarovski cufflinks enjoy Royal around the world, it is no exaggeration to say that, by virtue of the "Heart of Ocean" and capture the hearts of girls around the world. This kind of cufflinks had lasted until the late 19th century and then changes happened.
 Many domestic enterprises have to support the development of film industry, unnecessary some movie costumes, food, cars I do not like this is not good, but I think sponsored by Swarovski, is to fully understand the contents of the film, and where the movie plot, and propaganda of the corporate brand. Therefore, the producers of shirts and tuxedoes had made the great contribution to the development of cufflinks. Finally, marketing, marketing to a consumer's point of view it was actually so tired of the avalanche of advertising, annoying posters, but Shi Swarovski cufflinks on doing this in order to well, it is in China for nearly 30 years, but as consumers we do not see a lot of Swarovski ad, but we must not wonder whether he is what marketing their products ? In 1976, Wattens achievements of another leap in the history of Swarovski cufflinks.
 Year's Winter Olympics held in Innsbruck, the capital of Tyrol, crystal lamp parts with Swarovski cufflinks, designer Max Schreck is also accidental circumstances of fragmentary material to piece together to make a crystal mouse. It is the first crystal products to market on the company's history, it instantly became the best-selling souvenirs of the Olympic Winter Games. 1840s, together with the advent of the Industrial Revolution was the golden age of cufflinks. Then I think we all already know, I want to say is sports marketing, sports, while the application as a sport, an athletic young, a positive symbol of Swarovski cufflinks at the Athens Olympics, Finally an athlete wearing a crystal-studded Olympic rings running all over the audience, Swarovski cuff links also ran the serious people of the world. Also in China on April 19, Li Ning Company.

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