If the flow elements appear more and more in society, not yet purchased will experience the backward and The sense of isolation, forcing them to take action in order to maintain synchronization with other people. For example: a few years ago, a popular women's shoes, toe shape is very sharp, and even to the upturned, commonly known as the "Tisi cow". With high plasticity, the ceramic cufflinks can have diverse shapes and are unfettered. The beginning of the epidemic, and the streets only dress relatively novel heterogeneous young woman wear. After some time, this "improvement" - no longer toe to bend, length gradually shortened, still sharp, and the crown on the theme of "very feminine". So a lot of young, middle-aged woman began to try this shoes, I hope to put on a very "woman", and gradually the basic shape of the shoe to form a fashion trend to the popularity of more mass, if there are no shoes to wear such modeling walking down the street, it is very stylish, very "woman" is outdated, so there are more followers were forced to join.
Although, this style of shoes to wear uncomfortable - very difficult due to too long, too sharp to maintain a balance on the stairs had to "align" Still modest live it's prevalent. Advocacy and exemplary role played by the innovators and early adopters of the new purchase promotion is quite obvious, especially clothing trendsetter and publicity. Clothing operators to be good at discovering and accumulation of such innovators and early adopters, when the new listing not only to fully display of publicity (store display, graphic design), but also to take full advantage of the innovators and early adopters, so that they use as soon as possible. High hardness after firing decides that the cufflinks have excellent wear resistance and can not be fragile and easily cracked. Feedback and promotion of new products, do not forget! Each of them behind the 25 potential customers! Of course, different types of customers with different buying psychology and behavior, such as: gender, income, occupation of different customs and different living areas, the purchase of psychological and behavioral gap is very big!
Men to buy goods decisiveness. Male customers shopping more independent, understand the performance and knowledge on the purchase of goods more generally not subject to the outside world purchasing behavior. The scope of the purchase of goods, mostly belonging to the "hard goods such as furniture, televisions, washing machines, computers and other commodities, it seldom bear the tasks of family life, daily cufflinks products to buy. In the purchase, so long as the target cufflinks-psychological and the purchase of psychological demands, rapid selection of merchandise buying decision fast. Purchase behavior of self-esteem. High flame of the cufflinks determines that it has outstanding heat resistance. Male customers buying behavior, self-esteem, especially slightly social status of male customers on a stronger self-esteem. When he found his own purchase target, wanted to buy quickly. If the salesman does not rapidly reception, or performance does not ignore the attitude, the customer will give up the opportunity to purchase.
If the salesperson service attitude is good, customers will be too generous, wealthy men, manners, and very few regrets in the purchase. It is because of these characteristics of ceramic materials, ceramic cufflinks in the production are easy to take shape. Trouble buying psychology. General male customers have a trouble purchasing psychology, and strive convenient. The psychological trouble in the purchase of low-end of life cufflinks crystal is more prominent. Purchases, on the one hand, the performance of the careless, the other hand, the salesperson have a sense of trust. Even a little mistake, do not want trouble. For example, a customer bought a 10 cup, took only six. Salespersons find the customer to know: the customer to go home to his wife bought a 10 cup wife opened the box I saw a six, asked him why he was six, he was busy explained: "I want to buy 10, only to give the 6 cups of money, of course, the salesman is sold 6 ". Q Why did he do, he said, afraid of his wife, let him go back and audit.
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